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DipanshuTechBuilding Digital. Driving Growth.

Automation

Sales & Lead AutomationThe Pipeline That Fills Itself.

Sales and lead automation for the pipeline that needs to fill — the lead capture, the enrichment, the routing, the outreach cadence, the qualification, the CRM sync and the eval suite the sales team needs to trust the automation in production.

10+Years Experience
100+Projects Delivered
50+Expert Developers
20+Industries Served

Overview

Sales automation is a force multiplier, not a replacement

Sales automation is the work of removing the repetitive part of sales — the lead capture, the enrichment, the routing, the outreach cadence, the qualification, the CRM sync. The work is the workflow, the integration with the CRM, the eval suite and the human-in-the-loop. The human stays on the deal, the automation stays on the work.

We build sales automations with the workflow, the integration with the CRM, the eval suite and the human-in-the-loop as part of the architecture from sprint one. The output is a pipeline the sales team can trust in production, not a mail merge that the team ignores.

This is the wrong engagement if the sales team is not yet clear on the ICP and the offer. The automation is a force multiplier for a working sales motion, not a replacement for one.

  • Force Multiplier — A force multiplier for the sales team, not a replacement for the work.
  • CRM-Native — Every action logged in the CRM, with the data the next call needs.
  • In the Company Voice — A voice and tone that matches the company, with the eval that proves it.
  • Handoff to Human — A clear handoff path, with the context the human needs to close the deal.

What we deliver

Everything included in our sales & lead automation

Lead Capture & Enrichment

Web forms, ads, chat, WhatsApp — lead capture and enrichment, in the CRM.

Lead Routing

Round-robin, territory, account-based — routing the right lead to the right rep.

Outreach Cadence

The outreach cadence, the follow-up, the reply handling, in the company voice.

Qualification & Scoring

Lead scoring, qualification, the BANT/MEDDIC fit, with the eval suite.

CRM Sync & Logging

Every action logged in the CRM, with the context the next call needs.

AI Sales Agent

An AI sales agent that qualifies, enriches and books the meeting, in the company voice.

Our process

A proven process for successful delivery

  1. 01

    Discover

    We audit the funnel, the CRM, the offer and the qualification criteria.

  2. 02

    Plan & Design

    We design the workflow, the CRM sync, the outreach and the eval suite.

  3. 03

    Develop

    We build in two-week sprints with the sales team testing as we go.

  4. 04

    Deploy

    We ship to production with the CRM sync, the eval and the observability live.

  5. 05

    Optimize & Grow

    We read the conversion, the eval and the team feedback, and ship the next iteration.

Technology

Built with a stack that stays maintainable

CRM

  • HubSpot
  • Salesforce
  • Zoho
  • Pipedrive

Outreach

  • Outreach
  • Salesloft
  • Apollo
  • Custom

AI & Data

  • OpenAI
  • Anthropic
  • Clearbit
  • Apollo

Integrations

  • Slack
  • Email
  • WhatsApp
  • Calendar

What you can expect

Outbound Volume Multiplier
3-5xOutbound Volume Multiplier
Qualified Meeting Rate
+20-40%Qualified Meeting Rate
Pilot to Production
4-8 wksPilot to Production
Actions Logged in CRM
100%Actions Logged in CRM

FAQs

Questions we get asked

Something not covered here? Ask us directly.

That is the test. We design with the reps who will use it, run a 4-week pilot with one team, and only scale when the team trusts the automation. The pilot is part of the engagement, because adoption is the only metric that matters.

The voice is engineered. We write a voice guide, train the AI against the company's best outreach, and run the eval suite on every change. The outreach sounds like the company, not a mail merge. The eval proves it, not the team hoping for it.

A native integration, not a side-channel tool. Every action is logged in the CRM, the lead record is enriched, the routing is automatic, and the handoff to the rep is clean. The CRM is the system of record, and the automation is a layer on top.

Deliverability is a sales engagement problem, not an AI problem. We work with the email infrastructure (warming, SPF, DKIM, DMARC) and the sending patterns that protect the domain. The automation is a layer on top, not a replacement for the deliverability work.

Ready to start your sales & lead automation project?Let’s scope it together.

Tell us the outcome you need. We’ll come back with an approach, a timeline and a written estimate.