Google Business Profile
Optimisation, posts, photos, Q&A, attributes, the GBP work that moves the local pack.
Growth & Visibility
Local SEO for businesses that serve a geography — Google Business Profile, NAP consistency, local citations, local content, the local pack, review velocity, the local search work that compounds, against the local search console and the local analytics data.
Google Business Profile
NAP & Citations
Local Content
Review Velocity
Local Schema
Local Pack Tracking
Overview
Local SEO is not "SEO with a city name in it". It is a different game, with a different ranking algorithm, a different result format (the local pack, the map), and a different set of signals (Google Business Profile, NAP consistency, local citations, review velocity, local content). The work is the work, not a checklist.
We do local SEO as a focused engagement: Google Business Profile, NAP consistency across the directories, local citations, local content, the local pack work, review velocity and the local schema. The output is a business that shows up when someone in the geography searches for the service, not a monthly report with a checklist.
This is the wrong engagement if the business does not serve a specific geography, or if the goal is to rank nationally. We will say so on the call, because the cheapest local SEO is the one that does not pretend to be national SEO.
What we deliver
Optimisation, posts, photos, Q&A, attributes, the GBP work that moves the local pack.
Consistent name, address, phone across the directories and the local citations that earn trust.
City and neighbourhood pages, local case studies, the local content that earns rankings.
A review acquisition process, the response templates and the velocity that compounds.
LocalBusiness, opening hours, geo coordinates — the schema the local pack reads.
A monthly review against the local pack rankings and the local analytics data.
Our process
01
Discover
We audit the GBP, the citations, the reviews and the local pack landscape.
02
Plan & Design
We write the roadmap, the priorities and the next three months of work.
03
Develop
We ship the GBP work, the citations, the local content and the schema in sprints.
04
Deploy
We push the changes, watch the local pack and confirm the rankings.
05
Optimize & Grow
We review the data monthly and scope the next sprint against it.
Technology
What you can expect
Industries we serve
Google Business Profile optimisations can move the local pack in weeks. Citations, reviews and local content compound over 3–6 months. The monthly review is against the local pack rankings and the local analytics data, with the next sprint scoped from what moved. We will not promise a number-one local pack ranking in a month.
Any number, with a per-location engagement model. For a single-location business, the engagement is a single sprint plan. For a multi-location business (10+ locations), the engagement is a template-driven sprint plan that scales across the locations, with per-location review velocity and citations.
Reviews are a signal, not a strategy. We help you build a review acquisition process — the right touchpoint, the right ask, the right cadence — and the response templates that handle the negative review without making it worse. The velocity compounds, because the response shows future customers that the business is engaged.
A monthly report against the local pack rankings for the queries that matter, tied to the GBP insights and the local analytics data. The report shows the rankings, the calls, the direction requests and the website clicks — the full loop. The next sprint is scoped against the data, not a wishlist.
Related services
Business software
Tell us the outcome you need. We’ll come back with an approach, a timeline and a written estimate.