
Project Title: Snack Label Design – Pop Masala Murmure Packaging
Client: Pakhi Foods (Ganar Cuidado Foods & Beverages Pvt. Ltd.)
Client Industry: Food & FMCG
Services Provided by Dipanshutech
Snack Label Design
Food Packaging & Label Layout
Branding & Visual Identity
Print-Ready Design Preparation
Nutritional & Regulatory Information Structuring
Project Overview
Designed the lively and market-ready snack label for “Pop Masala Murmure.” the project was to make a tempting snack label packaging that will help product to look striking and stand out in stores with accurate product details. The label focuses on balanced combination of aesthetics and information like ingredients, Nutritional information, storing details, compliance points such as FSSAI and ISO certification etc.
Design Elements and Approach
Visual aspect & Communication strategy is aimed as:
Vivid use of yellow for high visibility and to communicate the exciting & fun feel associated with snacks.
Strong brand positioning with the logo positioned in the center.
Focus on product representation with the visual of snacks and spices, to indicate taste and quality.
Clear segregation of information like nutritional facts, ingredients & certifications.
Presence of a FSSAI license and ISO certification for building trust.
Promotional Highlight: “Free 30% Extra” element designed to attract customer attention and boost sales.
Why This Fits Your Portfolio
This project showcases your expertise in FMCG snack label design, demonstrating your ability to:
Create visually compelling packaging designs
Balance creative design with compliance requirements
Deliver retail-ready and print-ready artwork
Design for customer engagement and shelf impact
Work effectively within the food packaging industry standards
It signifies that you can produce top-notch, brand-centric label designs which increase sales.
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