
Project Title: Pop Masala Murmure Snack Label Design
Client: Pakhi Foods (Ganar Cuidado Foods & Beverages Pvt. Ltd.)
Industry: Food & FMCG
Services by Dipanshutech
– Snack label design
– Food packaging and layout
– Branding and visual identity
– Print-ready design files
– Nutritional and regulatory info
Project Overview
The basic concept was simple, a “Pop Masala Murmure” label which grabs the attention of the customers and gives the consumers an understanding of what the product entails. We wanted a pack which pops out of the shelf, a bright color scheme, appetizing pictures of the snack so as to appeal to the customer and yet list down the product information that is required and crucial, like the ingredients list, product details, storage instruction and important certification tags such as FSSAI, ISO.
Design elements and method
Our design used energetic and vibrant colors, elements such as:
– Background color which was of yellow hue. A bright color that is quick to grab customers attention and associate the product with being a snack product which are known to be lively and fun-filled.
– The brand name/ logo of the product which was centrally positioned to make sure the product catches attention.
– Mouth-watering images of the product coupled with spice visuals to ensure an appealing look that highlights the taste of the product.
– Information presented in easy to grasp sections for better readability and understanding of nutrition and certifications.
– All required trust marks are there—FSSAI license, ISO badge—adding credibility.
– Plus, we added a bright banner for “Free 30% Extra,” guaranteed to catch the eye and drive sales.
Why This Works for Your Portfolio
This project is a solid reflection of your skills in snack label design for FMCG. It proves you can create bold, attractive packaging while hitting all compliance notes. This label isn’t only ready to be printed, but also made to leave an impression – both to the retailer and the customer. Here is a great way to show that you know how to combine artistry with information in a visually effective way, that adheres to standards of the industry.
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